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WHY BUSINESSES JOIN

Online marketing is scary... isn't it?

Most businesses today are acutely aware that it is becoming a vital necessity to promote themselves online via social media marketing as well as with Google.

The problem is that many don't know how to, so they either don't do it, or they outsource it to "experts". - In either case, the result is very often that their marketing gets lost in a confusing forest of messages and fails to atract its target audience.

The answer: Learn to do it for themselves by joining the Your Business Live club

 Why should a business join the Your Business Live Club?

What is Your Business Live?
Your Business Live is the brand name of a network of exclusive clubs and communities for businesses people who want to promote their business nationally and internationally to connect with new customers, suppliers, and trading partners.

Your Business Live club members have access to a range of easy to use yet powerful content promotion and viralisation tools that are dedicated to ensuring that such content is ranked quickly and highly on Google as well as delivering the option of having it shared on more than 300 other social networks worldwide.

Put simply, Your Business Live utilises advanced social media marketing techniques to achieve the on-going promotion and viralisation of member generated content (blogs, articles, thought- leadership pieces, adverts etc), and automates the process to make it easy for members to create content that very quickly can reach a large online audience.

Who is likely to benefit most from membership?

It is perfect for businesses that want to promote their products or services to both national and international audiences quickly and at incredibly low cost.

It is ideal for business advisors and consultants to promote their expertise and services.

It delivers national and global messaging reach at a fraction of the cost of using traditional marketing methods.

It empowers members to easily create online viral marketing campaigns to find new customers and trade partners, or to drive traffic to their web site.

Key benefits of membership:

1.    Members are joining an exclusive club of forward thinking business people who are passionate about their own products and services. Connect with them, share ideas and experiences, forge new professional friendships in a democratic and empowering online professional social environment.

2.    We train every member to use the viral marketing tools to best advantage.  We help them to understand how social media marketing works and why they should probably stop spending money on traditional Search Engine Optimisation (SEO). We are confident that if they follow the promotional program advice, they will become quite expert at social media and viral marketing; - even if they have no knowledge of it when you join.

3.    Members will promote their business to a huge audience. They will create content that will viralise across the internet via Google and hundreds of social networks. The aim of the game here is to be found by new customers and partners. The best news is that Google wants to rank members' content because it is being written by a human and is being read by other humans. We show all members how to capitalise on this and how Google choses to rank some content higher than others.

 What is it worth to you to have your content reach page one on Google?


4.    There is a built-in Marketplace designed to allow members to showcase their business, products or service. This also has viral capability and doubles the potential of attracting new customers.

5.    Members can use their club as a communications tool to communicate with their employees or even existing customers. Simply create private (closed) groups, invite employees or customers into the group and see how powerful real-time communication and sharing can be.

6.    There is a built-in Event Calendar which allows members to create events and publicise them, again using the automatic viral tools to reach a wide audience.

How does it work?

Once a business has been accepted into the club, the member will be asked to complete an online profile of their business. This profile is important because the business information sections are also linked to the promotional tools and will also be found on Google as their content begins to viralise.

The more complete their profile information is, the higher the probability of elements of it being found by potential trade partners. – There may be certain parts of their profile that they wish to keep private; - this is fine and members can ensure this by simply ticking the “private” box at any time on any section.

Next, we give each member access to the “how to promote yourself” guide. This is a step by step guide to getting  started towards the goal of promoting their business globally. It also gives some insight into the social media market today along with what Google (and the other search engines) is looking for to index your content.

At any time a member can get help
from the Your Business Live team simply by messaging us. You will also be connected with the Club Driver. It is the Driver's responsibility to ensure that members are successful and every member should follow the Driver's advice and guidance. – Members are never alone and help is only a message (or a phone call) away.

Members will also be guided on how to use the other features available within their club. Features such as creating video libraries, photo albums, private groups (perhaps for employees), Marketplace adverts, document libraries, and the events calendar.

If it sounds like it’s a lot to take in, don’t worry; members don’t have to know it all or even use all the features to be successful in promoting their business. – In any case, help is not far away.

Remember, members' goals and our goals are the same. It is in our best interest to ensure every member is successful, not least because the more successful the members are, the more successful the club is. This last fact is important because it also means that as other members promote themselves successfully, it generates interest for the entire club and all members.

How do members get accepted into the club?

To be accepted members need to meet the following criteria:

1.    The applicant must be a senior officer in a business. (Owner, Director, Consultant, Business Advisor). Or be joining with the permission of an officer of the business.

2.    Their business should have a regional, national or international focus. (In other words, they want to sell their products or services to an audience beyond their immediate location).

3.    They want to promote their business to a wide audience.

4.    They are prepared to dedicate an amount of time to follow the promotional guidelines. (Or nominate someone who will).

5.    They can assure us that they have a system in place to handle customer (or other) enquires either as they happen or in a timely manner. (It could reflect badly on them and potentially the club if they are unable or unwilling to deal with enquiries as they happen).

6.    They agree to abide by the club rules governing conduct and content. (For example, no abusive content, defamation etc).

What does it cost?

The annual membership fee is £2000 if paid upon joining or £200 per month if members elect to pay monthly. Payment can be by cheque or bank transfer if paying annually or by Direct Debit or Credit / Debit Card if members want to take advantage of paying monthly.

Is it good value for money?

If you consider the key benefits alone, we believe members agree that it is good value for money. The club delivers a viral capability which in combination with the other features available to members, is hard to find anywhere at this price point. For example, good outsourced SEO (emphasis on “good”), can cost from £600 to £2000+ per month, and is unlikely to deliver anything like the same combination of benefits and results.

The other thing to consider is that, unlike outsourcing to “SEO experts”, by joining the club, we show and teach every member that SEO is not a “black art”, and we will debunk some of the myths peddled by some of the less scrupulous SEO / Website “specialists”.

We also show every member why they can no longer achieve promotional or viral reach on Facebook or Linked In. (Please ask us for independent information that substantiates this).

Our goal is to educate and empower every member to understand and use the club tools to deliver a viral promotional momentum that in turn generates enquiries and competitive advantage for their business.

Best of all, each member will reach “quite expert” levels of social media and viral marketing. – THE MEMBER is in control rather than an outsourced “expert”.

Try it, you will like it:

We do accept that this may be very new to some businesses and also accept that there is nothing wrong with a healthy dose of scepticism. – Will it work for them?

If a business is intrigued but unsure of committing to the full 12 month contract, we are so confident of our ability to help them to be successful; we are prepared to give them the chance to walk away after 6 months if they feel it is not for them for whatever reason.

The Club Team

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